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Appcues SCIM guide

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How to automate Appcues user provisioning, and what it actually costs

Native SCIM requires Enterprise plan

Summary and recommendation

Appcues, the product adoption platform used by product managers and growth teams, explicitly does not support SCIM provisioning on any plan—not even Enterprise. While Appcues offers SAML 2.0 SSO integration starting at the Enterprise tier with just-in-time (JIT) provisioning, this only creates users during first login and provides no automated deprovisioning capabilities. For product teams where access needs change frequently as people move between projects or leave the company, this creates a significant security gap.

The lack of SCIM means IT teams must manually manage user lifecycle for Appcues accounts, even though the platform handles sensitive product analytics and user flow data. When employees leave or change roles, their Appcues access remains active until manually revoked—a compliance risk that's particularly problematic given Appcues' role in tracking user behavior and product metrics. With MAU-based pricing starting at $300/month and scaling significantly with usage, paying for orphaned accounts also creates unnecessary cost bloat.

The strategic alternative

Stitchflow provides managed provisioning automation for Appcues without requiring Enterprise plans or custom development. Full user lifecycle management including automated deprovisioning. Flat pricing under $5K/year, regardless of your Appcues plan or team size.

Quick SCIM facts

SCIM available?No
SCIM tier requiredN/A
SSO required first?No
SSO available?Yes
SSO protocolSAML 2.0
DocumentationNot available

Supported identity providers

IdPSSOSCIMNotes
OktaVia third-partySSO via SAML 2.0 supported with Okta through manual configuration. Contact support@appcues.com to set up SSO. No SCIM provisioning available.
Microsoft Entra IDVia third-partyAzure AD SAML SSO supported through manual configuration. Contact support@appcues.com to set up SSO. No SCIM provisioning available.
Google WorkspaceVia third-partyNo native support
OneLoginVia third-partyNo native support

The cost of not automating

Without SCIM (or an alternative like Stitchflow), your IT team manages Appcues accounts manually. Here's what that costs:

Source: Stitchflow aggregate data across apps with 2+ instances, normalized to 500 employees
Orphaned accounts (ex-employees with access)7
Unused licenses12
IT hours spent on manual management/year101 hours
Unused license cost/year$3,925
IT labor cost/year$6,088
Cost of compliance misses/year$1,741
Total annual financial impact$11,754

The Appcues pricing problem

Appcues gates SCIM provisioning behind premium plans, forcing significant cost increases for basic user management.

Tier comparison

PlanPriceSSOSCIM
Start$300/month
Grow$750/month
EnterpriseCustom quote

Pricing and provisioning matrix

PlanPriceSSOSCIM
Start$300/month
Grow$750/month
EnterpriseCustom quote

Key constraint: SSO requires Enterprise pricing, which starts with custom quotes above $750/month and includes a 1,000 MAU minimum with annual billing requirements.

What this means in practice

For product teams scaling user onboarding

Flow builders must be manually added and removed from accounts
No automated role assignment for analytics access levels
IT cannot enforce consistent access policies across the product stack
User offboarding requires manual intervention to prevent orphaned accounts

Growth implications

Product managers joining/leaving teams create manual overhead
Customer success team turnover requires individual account adjustments
UX designers need manual access grants to publish user flows
No audit trail for who has publishing permissions

Additional constraints

MAU-based pricing escalation
Costs increase with product adoption, making budget planning difficult
JIT provisioning limitations
While available with Enterprise SSO, only creates users - cannot assign roles or remove access
Access token management
1-hour expiration requires frequent re-authentication for API integrations
Manual role assignment
Product teams need different permission levels that cannot be automated through IdP groups

Summary of challenges

  • Appcues does not provide native SCIM at any price tier
  • Organizations must rely on third-party tools or manual provisioning
  • Our research shows teams manually provisioning this app spend significant hidden costs annually

What Appcues actually offers for identity

SAML SSO (Enterprise only)

Appcues provides SAML 2.0 single sign-on, but only on their Enterprise tier:

SettingDetails
ProtocolSAML 2.0
Supported IdPsOkta, OneLogin, Azure AD, generic SAML
JIT Provisioning✓ Yes
ConfigurationManual setup via support team
User requirementContact support@appcues.com to configure

The catch: You must upgrade to Enterprise pricing (custom, but significantly higher than the $750/month Grow plan) just to get basic SSO functionality.

What's explicitly missing

Appcues documentation is clear about what they don't support:

FeatureSupported?
SCIM provisioning❌ No
Automated user creation❌ No (JIT only)
Automated user deprovisioning❌ No
Group-based access control❌ No
OpenID Connect❌ Planned but not certified

The reality: Even on Enterprise, you get JIT provisioning for new logins but zero automation for user lifecycle management. When team members leave, you're manually removing them from Appcues.

Okta Integration (password vaulting only)

The Okta Integration Network listing shows limited capabilities:

FeatureAvailable
SWA (password vaulting)✓ Yes
SAML SSORequires Enterprise + manual config
User provisioning❌ No
Group push❌ No

For product teams managing flow builders and analytics access across different user types, this means entirely manual user management even after paying Enterprise rates.

What IT admins are saying

Appcues's lack of SCIM support forces IT teams into manual user management workflows:

  • No automated user provisioning or deprovisioning available
  • SSO requires expensive Enterprise plan upgrade
  • Manual account creation needed even with SSO configured
  • MAU-based pricing creates unpredictable costs as usage scales

SCIM is NOT currently supported

Appcues official documentation

SSO only available on Enterprise plan

Appcues pricing documentation

The recurring theme

IT teams must manually create and remove user accounts in Appcues, even with SSO enabled. When product managers or growth team members join or leave, there's no automated way to sync these changes from your identity provider to Appcues.

The decision

Your SituationRecommendation
Small product team (<10 users)Manual management is acceptable given no SCIM option
Growing SaaS with stable product teamManual management with Enterprise SSO for authentication
Large organization (30+ product users)Use Stitchflow: automation essential for user lifecycle management
Enterprise with compliance requirementsUse Stitchflow: automation essential for audit trail and deprovisioning
Multi-product teams with frequent role changesUse Stitchflow: automation strongly recommended for access control

The bottom line

Appcues explicitly doesn't support SCIM provisioning, leaving Enterprise customers with only manual user management despite premium pricing. For product teams that need automated provisioning and deprovisioning across their growth stack, Stitchflow delivers the automation that Appcues simply can't provide natively.

Automate Appcues without third-party complexity

Stitchflow delivers SCIM-level provisioning through resilient browser automation, backed by 24/7 human in the loop for Appcues at <$5K/year, flat, regardless of team size.

Works alongside or instead of native SCIM
Syncs with your existing IdP (Okta, Entra ID, Google Workspace)
Automates onboarding and offboarding
SOC 2 Type II certified
24/7 human-in-the-loop monitoring
Book a Demo

Technical specifications

SCIM Version

Not specified

Supported Operations

Not specified

Supported Attributes

SCIM is NOT currently supportedSSO only available on Enterprise planOpenID Connect support planned but not yet certifiedAccess tokens expire after 1 hour (auto-refresh for 30 days)

Plan requirement

Not specified

Prerequisites

Not specified

Key limitations

  • SCIM is NOT currently supported
  • SSO only available on Enterprise plan
  • OpenID Connect support planned but not yet certified
  • Access tokens expire after 1 hour (auto-refresh for 30 days)

Documentation not available.

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Last updated: 2026-01-11

* Pricing and features sourced from public documentation.