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Clay SCIM guide

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How to automate Clay user provisioning, and what it actually costs

Summary and recommendation

Clay, the sales intelligence and data enrichment platform, does not offer SCIM provisioning on any plan. While Clay provides SAML 2.0 SSO integration through WorkOS on their Enterprise plan ($30,000+/year), this only handles authentication for existing users. IT teams must still manually create, update, and deactivate user accounts within Clay's interface, which becomes problematic as sales teams scale and territories shift.

This creates a significant operational gap for revenue organizations. Sales reps frequently join, leave, or change roles based on territory assignments and quota performance. Without automated provisioning, IT teams face manual overhead managing access to Clay's prospect data, while security teams worry about orphaned accounts retaining access to sensitive sales intelligence. The lack of automated deprovisioning is particularly concerning given Clay's access to detailed prospect and company data.

The strategic alternative

Stitchflow provides SCIM-level provisioning through resilient browser automation for Clay without requiring any custom development work. Works with any Clay plan and any identity provider (Okta, Entra, Google Workspace, OneLogin). Flat pricing under $5K/year, regardless of team size.

Quick SCIM facts

SCIM available?No
SCIM tier requiredN/A
SSO required first?No
SSO available?Yes
SSO protocolSAML 2.0
DocumentationNot available

Supported identity providers

IdPSSOSCIMNotes
OktaNo SCIM available
Microsoft Entra IDNo SCIM available
Google WorkspaceVia third-partyNo native support
OneLoginVia third-partyNo native support

The cost of not automating

Without SCIM (or an alternative like Stitchflow), your IT team manages Clay accounts manually. Here's what that costs:

Source: Stitchflow aggregate data across apps with 2+ instances, normalized to 500 employees
Orphaned accounts (ex-employees with access)7
Unused licenses12
IT hours spent on manual management/year101 hours
Unused license cost/year$3,925
IT labor cost/year$6,088
Cost of compliance misses/year$1,741
Total annual financial impact$11,754

The Clay pricing problem

Clay gates SCIM provisioning behind premium plans, forcing significant cost increases for basic user management.

Tier comparison

PlanPriceSSOSCIM
Starter$134/month annual
Explorer$314/month annual
Pro$720/month annual
Enterprise$30,000+/year

Provisioning structure

PlanPriceSSOSCIM
Starter$134/month annual
Explorer$314/month annual
Pro$720/month annual
Enterprise$30,000+/year

What this means in practice

Even after paying $30,000+ annually for Enterprise, IT teams still face manual provisioning overhead:

No automated user creation
New sales hires require manual account setup
No role-based provisioning
Territory assignments and role permissions must be configured manually
No offboarding automation
Departing users need manual deactivation
Credit allocation challenges
No automated way to provision credit allowances based on role or territory

For a 50-person sales team with 20% annual turnover, this translates to 10+ manual provisioning tasks annually, plus ongoing role changes as territories shift.

Additional constraints

WorkOS dependency
SSO implementation relies on third-party WorkOS infrastructure
Credit-based complexity
Different enrichment types consume varying credits (1-10+), making automated provisioning rules difficult to implement
No seat-based pricing
Credit model doesn't align with traditional per-user provisioning patterns
Territory management
Sales teams need dynamic access based on geographic or vertical assignments that can't be automated

Summary of challenges

  • Clay does not provide native SCIM at any price tier
  • Organizations must rely on third-party tools or manual provisioning
  • Our research shows teams manually provisioning this app spend significant hidden costs annually

What Clay actually offers for identity

SAML SSO (Enterprise only)

Clay provides SAML 2.0 integration through WorkOS on their Enterprise plan:

SettingDetails
ProtocolSAML 2.0
Supported IdPsOkta, Azure AD, Google Workspace, generic SAML providers
ImplementationWorkOS integration
JIT Provisioning✓ Supported
Plan requirementEnterprise ($30,000+/year)

What you get:

Federated authentication for all supported identity providers
Just-in-time user provisioning (accounts created on first login)
SP-initiated and IdP-initiated SSO flows

No SCIM provisioning

Clay has no documented SCIM endpoint or automated user provisioning beyond JIT:

FeatureAvailable?
Create users❌ JIT only
Update user attributes❌ No
Deactivate users❌ Manual only
Group sync❌ No
Role assignments❌ Manual only

The gap: For sales intelligence platforms handling prospect data, you need proper user lifecycle management. When reps leave or change territories, their Clay access should automatically adjust. Without SCIM, you're manually managing user access to sensitive sales data.

Enterprise plan overhead

Clay's Enterprise tier includes extensive features most teams don't need for basic identity management:

50K+ company searches (vs 25K on Pro)
Custom credit allocations
Dedicated customer success
Advanced integrations
Custom onboarding

Translation: You're paying $30,000+/year primarily for sales intelligence features when you just need automated user provisioning that should cost a fraction of that amount.

What IT admins are saying

Clay's Enterprise-only SSO requirement and lack of SCIM creates provisioning challenges for growing sales teams:

  • Manual user management required even with SSO enabled
  • $30,000+ annual commitment just to get basic SSO functionality
  • No automated provisioning means IT must manually onboard/offboard sales reps
  • Credit-based pricing model makes budget planning difficult for IT procurement

Costs can scale up quickly without discipline

Clay user feedback on credit consumption

Credits don't roll over

Common complaint about Clay's billing model affecting budget planning

The recurring theme

Sales teams need Clay access to scale revenue operations, but IT teams face manual user management at every tier except Enterprise, which requires a massive budget commitment just for SSO basics.

The decision

Your SituationRecommendation
Small sales team (<10 reps) with minimal turnoverManual management is acceptable given Enterprise plan requirements
Growing revenue team (10-50 users) needing regular onboardingUse Stitchflow: automation essential for scaling sales operations
Enterprise with territory-based access controlsUse Stitchflow: automation critical for role-based provisioning
Multi-team deployment (sales, marketing, ops) with compliance needsUse Stitchflow: automation essential for audit trail and governance
Budget-conscious teams on lower Clay plansStick with manual management until Enterprise plan justifies automation

The bottom line

Clay provides powerful data enrichment for sales teams, but provisioning automation requires their $30,000+ Enterprise plan with no documented SCIM capabilities. For revenue teams that need automated user management without the enterprise price tag, Stitchflow delivers full provisioning automation at a fraction of Clay's Enterprise cost.

Automate Clay without third-party complexity

Stitchflow delivers SCIM-level provisioning through resilient browser automation, backed by 24/7 human in the loop for Clay at <$5K/year, flat, regardless of team size.

Works alongside or instead of native SCIM
Syncs with your existing IdP (Okta, Entra ID, Google Workspace)
Automates onboarding and offboarding
SOC 2 Type II certified
24/7 human-in-the-loop monitoring
Book a Demo

Technical specifications

SCIM Version

Not specified

Supported Operations

Not specified

Supported Attributes

No public SCIM documentation foundSAML SSO on Enterprise plan onlyCredit-based model can scale costs quicklySOC 2 Type II compliant

Plan requirement

Not specified

Prerequisites

Not specified

Key limitations

  • No public SCIM documentation found
  • SAML SSO on Enterprise plan only
  • Credit-based model can scale costs quickly
  • SOC 2 Type II compliant

Documentation not available.

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Last updated: 2026-01-11

* Pricing and features sourced from public documentation.

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